Born in 2008, from a journey of solo travel and self-discovery, Pineapple Island exists to introduce the fashion industry to ethical jewellery and accessories that are affordable and won't cost the Earth. They are a small team based along the South Coast of the UK in the seaside town of Bournemouth. They work closely with a studio in the heart of Bali, where they have a full-time designer and part-time group of outworkers who create Pineapple Island jewellery as a second income. With a head designer in Bali, they work collaboratively to create ethical and affordable jewellery for customers so they can look good and feel good! They strive to maintain trustful relationships with the makers in Bali, and they have external audits to ensure that Ethical Trading standards are met. All employment is freely chosen and wages meet the national legal standard alongside fair working hours.